Monthly Archives: March 2007

GE Evolution™ Series Locomotive

GE Ecomagination

I’m not the type of guy that gets excited about new locomotives, but this is something cool that I caught while browsing through

The folks at General Electric have recently put together a series of informative, compelling, and visually stunning videos as part of their Ecomagination “commitment.” Here’s a video about their Evolution Series Locomotive, a lean mean high-performing machine which truly “defies the perception that greater efficiency means less power,” using 189,000 fewer gallons of fuel in its lifetime than its predecessors….


The coolest thing was the numbers on the GE site (located from the video page at ‘Behind the Story’ > Facts):

  • If every locomotive in North America were as clean as GE’s Evolution…[it] would be like removing 48 million cars from the road each year.
  • If the largest railroad in North America switch half its locomotive fleet to the GE Evolution, annual carbon dioxide emissions would be reduced by an amount equal to planting more than 31,000 acres of trees.
  • Compared to locomotives built in 2004, a single Evolution locomotive will consume 315,000 fewer gallons of fuel in its lifetime…

I always love seeing innovations like these. We wont stop, or reverse, global warming with a single solution but many smaller steps until we reach the tipping point.

The Start of SXSW

This year I decided to find out what this whole SXSW conference thing was all about. Yesterday I hopped on a plane and when it landed I was surrounded by nerds, geeks and trendy Web 2.0 developers and designers — I suddenly felt home. I spent the day talking to and hanging out with the likes of Steve Ganz, Kimberly Blessing, Kent Brewster, Stephanie Trimble, Dylan Schiemann, Gilnda the Good Witch, among others.

Right now I’m in the “How to Bluff Your Way in Web 2.0” hosted by the very funny Jeremy Keith and Andy Budd. It is a 90 minute mockery of Ajax, Web2.0 and important site design. Half the people in the room have their laptops open and are playing Buzzword Bingo — 2 people have won so far.